National Museums Liverpool · Awarded contract
Awarded

Marketing and Experiential Campaign for National Museums Liverpool's BEES Exhibition

Awarded 10 Jul 2023

View live tenders
Awarded10 Jul 2023
Value£79,536.00
RegionUnited Kingdom
CategoryArts & Culture
Ended 1y 4mo ago1y 12mo term
Awarded 10 July 2023Expired 30 June 2025

National Museums Liverpool awarded a contract to AKA Promotions Ltd for the development and delivery of strategic marketing and communications campaigns, including the concept and execution of experiential activity, animation, press drops, opportunistic moments, and promotional stunts for the BEES: A Story of Survival immersive experience.

The campaign aimed to attract 63,450 visitors from the Northwest region and extend reach across the UK through print, digital media, and out-of-home tactics.

The contract value was £79,536, with the exhibition running from w/c 10 July 2023 to 30 June 2025, and potential extension for up to two additional years until 30 June 2027.

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