Brand Identity Development for National Museums Liverpool Events and Hospitality Division

About

National Museums On Merseyside awarded a contract to Martin James Power Ltd / Ensemble for the development of a brand identity for the events and hospitality division of National Museums Liverpool.

The scope included a brand workshop, three draft concepts, and full development of one preferred route for identities across three core areas, ensuring transferability across print and digital.

The contract also covered a supporting outline of projected costs for associated collateral elements.

The visual style was required to be tailored for each strand while allowing interaction and alignment with the wider NML corporate and venue brands, and consideration was given to the existing brand identity for shops and cafes.

The contract value was £16,300.