Awarded

Research on Recruitment Language, Imagery, and Messaging to Reduce Age Bias Against Older Workers

Awarded 09 Mar 2020

View live tenders
Awarded09 Mar 2020
Value£59,385.00
RegionUnited Kingdom
CategoryResearch & Development
Ended 6y 2mo ago6mo term
Awarded 9 Mar 2020Expired 8 Sept 2020

CENTRE FOR AGEING BETTER LIMITED awarded a contract to BEHAVIOURAL INSIGHTS LTD for research to understand and improve recruitment language, imagery, and messaging that may display or reinforce bias against older applicants.

The project is one of three commissioned in 2020 on reducing recruitment bias against older workers, with outputs intended to support a broader two-year programme developing, testing, and communicating improved recruitment approaches with employers and recruitment organisations.

The contract value is £59,385.

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