Research on Making Tax Digital Campaign Effectiveness for Sole Traders and Landlords
H M REVENUE & CUSTOMS · Awarded contract
AwardedResearch on Making Tax Digital Campaign Effectiveness for Sole Traders and Landlords
Awarded 01 Jun 2025
Awarded01 Jun 2025
Value£399,994.25
SupplierVerian Group UK Ltd
AgencyH M REVENUE & CUSTOMS
RegionUnited Kingdom
CategoryConsultancy & Legal
Expires in 1y 2mo2y 7mo term, 55% elapsed
Awarded 1 June 2025Expires 31 Dec 2027
About
H M Revenue & Customs awarded a contract to Verian Group UK Ltd for research to assess the effectiveness of communications campaigns about Making Tax Digital for Income Tax.
The campaigns, which began in 2024 and continue into 2026 and beyond, aim to raise awareness among sole traders, landlords, and agents, encourage preparation for the change, and promote voluntary sign-up for eligible individuals.
The research findings will inform the design and targeting of subsequent campaigns.
The contract value is AUD 399,994.25.
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Research on Making Tax Digital Campaign Effectiveness for Sole Traders and Landlords
Won by Verian Group UK Ltd · H M REVENUE & CUSTOMS
£400Kawarded
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