British Council · Awarded contract
Awarded

Online Audience Analysis Pilot for Arts & Culture in Kenya and China

Awarded 17 Apr 2024

View live tenders
Awarded17 Apr 2024
Value£49,938.00
RegionUnited Kingdom
CategoryResearch & Development
Ended 2y 6mo ago1mo term
Awarded 17 Apr 2024Expired 20 May 2024

British Council awarded a contract to The Creative Researcher for an online audience analysis pilot focused on Kenya and China.

The research aimed to understand the qualitative online behavior of British Council's primary target audiences when engaging with arts and cultural content online, covering contemporary arts such as film, music, literature, architecture, design, fashion, visual art, dance, theatre, and digital art, consumed via social media, video and streaming platforms, web apps, mobile apps, and other online platforms.

The contract value was £49,938.

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