West Midlands Growth Company Ltd e-Tendering · Awarded contract
Awarded

Evaluation of Additionality for Birmingham Commonwealth Games 2022 Business and Tourism Programme

Awarded 01 Sep 2021

View live tenders
Awarded01 Sep 2021
Value£344,000.00
SupplierEcho Research Limited
AgencyWest Midlands Growth Company Ltd e-Tendering
RegionUnited Kingdom
CategoryConsultancy & Legal
Ended 2y 7mo ago2y 7mo term
Awarded 1 Sept 2021Expired 31 Mar 2024

About

West Midlands Growth Company Ltd e-Tendering awarded a contract to Echo Research Limited for the evaluation of the additionality of the Birmingham Commonwealth Games 2022 Business and Tourism Programme.

The contract, valued at £344,000, covered three components: evaluation of marketing campaigns (perceptions research) with a budget of £150,000, evaluation of leisure tourism activities (visitor surveys) with a budget of £80,000, and evaluation of UK House (research with UK House delegates) with a budget of £114,500.

The supplier was required to deliver the whole suite of requirements from own resources, with the option to subcontract or form a consortium if internal capacity could not be met.

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