Children's Public Service Media Consumption and Brand Perception Research for Ofcom
OFCOM · Awarded contract
AwardedChildren's Public Service Media Consumption and Brand Perception Research for Ofcom
Awarded 25 Sep 2024
Awarded25 Sep 2024
Value£234,732.56
SupplierBMG Research Ltd
AgencyOFCOM
RegionLondon
CategoryResearch & Development
Expires in 10mo2y 11mo term, 72% elapsed
Awarded 25 Sept 2024Expires 30 Aug 2027
About
Ofcom awarded a contract to BMG Research Ltd for research to understand children's consumption of media services, particularly BBC services such as iPlayer, BBC Sounds, and BBC Bitesize, as well as other PSB channels.
The research also examined children's brand awareness of the BBC in the wider market and their perceptions of different BBC services and PSBs.
The contract value was AUD 234,732.56.
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Children's Public Service Media Consumption and Brand Perception Research for Ofcom
Won by BMG Research Ltd · OFCOM
£235Kawarded
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