Subscription to TouchPoints Cross-Media Survey for BBC and PSB Monitoring
OFCOM · Awarded contract
AwardedSubscription to TouchPoints Cross-Media Survey for BBC and PSB Monitoring
Awarded 09 May 2023
Ended 2y 6mo ago1y term
Awarded 9 May 2023Expired 8 May 2024
About
OFCOM awarded a contract to The Institute of Practitioners in Advertising (IPA) for a subscription to the TouchPoints cross-media survey, which provides a robust data set for priority work areas including monitoring BBC performance, PSB monitoring, audio share of ear, and news consumption.
The contract, valued at £56,979.6, continues a five-year subscription that OFCOM has used extensively for internal work and external publications.
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Subscription to TouchPoints Cross-Media Survey for BBC and PSB Monitoring
Won by The Institure of Practitioners in Advertising (IPA) · OFCOM
£57Kawarded
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