BFI · Awarded contract
Awarded

Award of Young Audiences Content Fund Communication Campaign to Multitude Media

Awarded 18 Nov 2019

View live tenders
Awarded18 Nov 2019
Value£120,000.00
AgencyBFI
RegionUnited Kingdom
CategoryArts & Culture
Ended 5y 7mo ago1y 4mo term
Awarded 18 Nov 2019Expired 30 Mar 2021

BFI awarded a contract to Multitude Media for a communication campaign supporting the Young Audiences Content Fund (YACF), a three-year pilot launched on 1 April 2019 to support the creation of distinctive, high-quality content for children and young audiences on UK Ofcom-regulated, free-to-access public service platforms.

The Fund was assigned up to £57 million from the Department for Digital, Culture, Media and Sport (DCMS) to stimulate content for audiences up to age 18.

The contract, valued at AUD 120,000, engaged a PR and communications team to advance the communications plan, working alongside the Fund and BFI's in-house PR team.

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