Shop Local, Shop Safe Campaign for Bournemouth, Christchurch and Poole Council

Awarded 05 Sep 2020

View live tenders
Awarded05 Sep 2020
Value£88,200.00
RegionSouth West
CategoryPublic Services & Welfare
Ended 5y 10mo ago4mo term
Awarded 5 Sept 2020Expired 31 Dec 2020

Bournemouth Christchurch and Poole Council awarded a contract to Alive With Ideas for the 'Shop Local, Shop Safe' campaign to increase physical and virtual footfall to local centres, boost spending, and support local businesses.

The campaign used a three-tiered approach: Tier 1 encouraged BH postcode residents to visit Bournemouth, Poole, and Christchurch town centres; Tier 2 promoted destination high streets like Westbourne, Boscombe, Ashley Cross, Broadstone, and Southbourne; Tier 3 encouraged local shopping in areas such as Ashley Road Parkstone, Winton, Kinson, Highcliffe, Lansdowne, Charminster, and Moordown.

The contract value was £88,200, with an anticipated start in September and a duration of approximately three months leading up to Christmas.

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