Development of Multicultural Health Literacy Physical Activity Toolkits for Birmingham City Council
Birmingham City Council · Awarded contract
AwardedDevelopment of Multicultural Health Literacy Physical Activity Toolkits for Birmingham City Council
Awarded 03 May 2022
Awarded03 May 2022
Value£28,060.00
SupplierWord360 Limited
AgencyBirmingham City Council
RegionWest Midlands
CategoryHealth & Medical
Ended 4y ago6mo term
Awarded 3 May 2022Expired 25 Oct 2022
About
Birmingham City Council awarded a contract to Word360 Limited for the development of multicultural print media material to promote understanding of recommended physical activity levels across the life course, in line with UK Chief Medical Officer and WHO guidelines.
The project involved creating four language-based digital print media toolkits in Urdu, Panjabi, Bengali, and Pahari, along with an English translated version with cultural context notes.
The toolkits were designed to increase understanding of health benefits and support culturally appropriate activity through collaborative community translation, meeting UK accessibility standards.
The contract value was AUD 28,060.
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Development of Multicultural Health Literacy Physical Activity Toolkits for Birmingham City Council
Won by Word360 Limited · Birmingham City Council
£28Kawarded
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