Award of Domestic Sentiment Tracker Contract to BDRC Continental by British Tourism Authority

Awarded 24 Mar 2023

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Awarded24 Mar 2023
Value£241,742.00
RegionUnited Kingdom
CategoryConsultancy & Legal
Expires in 6mo4y 1mo term, 88% elapsed
Awarded 24 Mar 2023Expires 29 Apr 2027

British Tourism Authority t/a VisitBritain/VisitEngland awarded a contract to BDRC Continental for a Domestic Sentiment Tracker to enable VisitEngland, VisitScotland, and Visit Wales to continue tracking consumer sentiment regarding the cost of living crisis, overnight trip intentions of UK adults (UK and abroad), day trip intentions, and business trip intentions.

The procurement was undertaken through the CCS Research and Insights Dynamic Marketplace DPS (RM6126) following a further competition process.

The contract was awarded for a total period of 1 year with the option to extend for up to a maximum of 3 further years, with a total awarded value of £241,742.

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