Defra Network eTendering Portal · Awarded contract

Awarded

Supply of Search Engine Optimisation and Marketing Services to AHDB

Awarded 14 Jan 2022

View live tenders

Awarded14 Jan 2022

Value£200,000.00

SupplierLiberty Marketing

AgencyDefra Network eTendering Portal

RegionUnited Kingdom

CategoryIT & Software

Ended 10mo ago4y term

Awarded 14 Jan 2022Expired 13 Jan 2026

About

Defra Network eTendering Portal awarded a contract to Liberty Marketing for search engine optimisation (SEO) and search engine marketing (SEM) services.

The supplier will act as the sole SEO and SEM partner for all AHDB sectors, collaborating with the in-house Digital Content team.

The scope includes SEO strategy development, analysis of current websites for on and off-site opportunities, keyword research, creation of quality content for various audiences, content review for SEO, competitive research analysis, and strategic planning and creation of PPC ad campaigns.

The contract is valued at AUD 200,000 and runs for 2 years with an option to extend for two further 12-month periods.

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