Defra Network eTendering Portal · Awarded contract

Awarded

Marketing and Social Media Services for US Beef, Lamb, and Pork Promotion

Awarded 10 Jul 2022

View live tenders

Awarded10 Jul 2022

Value£210,000.00

SupplierOST

AgencyDefra Network eTendering Portal

RegionUnited Kingdom

CategoryFood & Beverage

Ended 1y 4mo ago3y term

Awarded 10 July 2022Expired 10 July 2025

About

Defra Network eTendering Portal awarded a contract to OST for marketing and social media activities in the US covering beef, lamb, and pork.

The scope included maximising and tracking engagement with AHDB's core target audience on social media, encouraging audience contact with AHDB and tracking interactions, increasing and tracking event participation, and reaching traditional trade media through press releases on events, British Farming News, and products.

The initial contract was for 1 year with an option to extend 1+1, starting July 2022, with a contract value of £70,000 per annum, potentially £210,000 over 3 years if all extensions were taken up, exclusive of VAT.

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2 new food and beverage tenders

Certification Services for Northern Ireland Beef and Lamb Farm Quality Assurance Scheme (FQAS) – Livestock and Meat CommissionAgriculture & Farming · Closes 8 Dec 2026

Digital Marketing to Boost Tourism and Economic Development – Petersfield Town CouncilConsultancy & Legal · Closes 15 Nov 2026

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