Marketing Campaign for City of London's Renewed Offer
City of London Corporation · Awarded contract
AwardedMarketing Campaign for City of London's Renewed Offer
Awarded 21 Jul 2021
Awarded21 Jul 2021
Value£400,000.00
SupplierAylesworth Fleming Limited
RegionLondon
CategoryArts & Culture
Ended 4y 10mo ago6mo term
Awarded 21 July 2021Expired 21 Jan 2022
About
City of London Corporation awarded a contract to Aylesworth Fleming Limited for the provision of an agency partner to create and execute a marketing campaign in late Summer/Autumn to drive awareness and participation in the City's renewed vibrant and thriving offer.
The project required agency services including strategy, creative concept development and asset production, paid media planning and buying, earned media planning and delivery, and development of evaluation methodology.
The contract value was £400,000, with a duration of six months and an option to extend by up to three months, for a maximum length of nine months.
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Marketing Campaign for City of London's Renewed Offer
Won by Aylesworth Fleming Limited · City of London Corporation
£400Kawarded
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