University of East Anglia · Awarded contract
Awarded

Appointment of SEO Lead Agency for University of East Anglia

Awarded 11 Nov 2024

View live tenders
Awarded11 Nov 2024
Value£0.00
SupplierVL Digital Limited trading as Vertical Leap
AgencyUniversity of East Anglia
RegionUnited Kingdom
CategoryIT & Software
Ended 12mo ago12mo term
Awarded 11 Nov 2024Expired 10 Nov 2025

About

University of East Anglia awarded a contract to VL Digital Limited trading as Vertical Leap for the appointment of an SEO lead agency to deliver its SEO strategy as part of wider site optimisation and digital roadmap, supporting paid SEM campaigns undertaken with its media agency.

The scope includes regular site audit/health checks, a robust SEO process/framework, integration and engagement with creative and media agencies, best practice, reporting using tools such as SemRush or equivalent (supporting Silktide, GA4, Search Console and others), training of team/stakeholders, ad hoc support and delivery to fix/boost/fill (proactive and reactive), and ad hoc support to key campaign periods such as Clearing, which may require additional budget.

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