Appointment of CBRE Limited as Joint Sales Agent for Ebury Phase 2 Private Apartments

About

Westminster City Council awarded a contract to CBRE Limited for joint sales agent services to market and sell 98 private sale apartments on Ebury Phase 2, along with consultancy services for Phase 2 and Phase 3.

The appointment supports interior design and apartment layout optimisation for Phase 2 and provides consultancy advice for Phase 3.

The procurement resulted in two contracts awarded to agents who will collaborate to sell the private sale homes.

The Council set domestic, international, and introducer commissions, with agents only submitting rates for consultancy services based on time and resource.

Joint agents are responsible for marketing and campaigns related to property sales in domestic and international markets.

The contract value is an estimate based on an indicative sales commission for each flat, with the actual value depending on the commission applied to each sale and the property value at the time of sale.

The value includes an allowance for marketing and campaign costs but may change if additional costs are required to generate sales revenue.

The contract term allows for sales launch prior to practical completion and an allowance post-completion for any remaining sales.

The contract value is £1,546,558.