Tender: Digital Parent Chat Service for Leicester Families — Parenting Support for Children 0–19 (up to 25 SEND)

About

Leicester City Council is seeking a supplier for a Parent Chat service to enhance parenting support for Leicester-based parents and carers of children and young people aged 0 to 19 years, or up to 25 years for those with SEND. The service, part of the Council’s Family Hubs and Start for Life programme, will run from 14 January 2027 to 13 January 2029 and provide city-wide digital access to information, advice and guidance on topics including behaviour management, routines, infant feeding, school issues, developmental stages, relationships, becoming a parent, and speech and communication. The service must also deliver 1:1 support from trained workers via telephone, text, email or webchat, offer advice and signposting to appropriate local and national services, be promoted through Leicester-focused digital marketing, be accessible for different language, literacy and accessibility needs, provide data insights and reporting, and maintain safeguarding arrangements plus security and confidentiality of service-user information.