Visitor & Economic Impact Studies for Liverpool City Council's 2015 Events Programme
Awarded 30 Apr 2015
About
Liverpool City Council awarded a contract to North West Research, Liverpool City Region Local Enterprise Part for Visitor & Economic Impact Studies 2015.
The research aimed to identify and quantify visitor and local resident spend, measure the economic impact of the 2015 events programme in the Liverpool City Region, develop audience profiles for each event, obtain consumer perceptions and suggestions for future improvements from residents and visitors, quantify the impact on health and wellbeing, and identify awareness of event sponsor and brand partners and their influence.
The contract value was AUD 18,100.
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