CORBY BOROUGH COUNCIL · Awarded contract
Awarded

Sales and Marketing Support for Leisure Membership Scheme at Corby Borough Council

Awarded 31 May 2019

View live tenders
Awarded31 May 2019
Value£175,000.00
RegionEast Midlands
CategoryPublic Services & Welfare
Ended 3y 5mo ago4y term
Awarded 31 May 2019Expired 30 May 2023

Corby Borough Council awarded a contract to Alliance Leisure Services Ltd for sales and marketing support for the Leisure Membership scheme at Corby East Midlands International Pool and Lodge Park Sports Centre.

The contract, valued at £175,000, aimed to improve participation, retention, and quality of visit for customers using health and fitness facilities.

Alliance Leisure Services Ltd was engaged to provide commercial-focused marketing while delivering social objectives, with the ability to suggest alterations to membership pricing, marketing methods, and branding while remaining sympathetic to the Council's corporate policies and current customers.

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