Qualitative Research Services for Sport England's This Girl Can Campaign
Awarded 28 Aug 2025
About
Sport England awarded a contract to Walnut Unlimited, DJS, Hitch Marketing Ltd, Ipsos Market Research Ltd, and Savanta Ltd for qualitative research services to support the This Girl Can campaign.
The contract, valued at AUD 179,000, involves two pieces of research: longitudinal qualitative work with women over a minimum period of 12 months and qualitative research with sector workers at one to two time points.
Both pieces aim to gather in-depth insights into people's experiences of the campaign.
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