Public Perceptions Research for Heritage Lottery Fund's 2019-2024 Funding Framework
Awarded 22 Oct 2017
About
National Heritage Memorial Fund awarded a contract to You Gov Plc for public perceptions research to inform the development of HLF's Funding Framework for 2019-2024.
The research aimed to build on qualitative 'Vision' findings to understand wider population views, including those of the general public and National Lottery players; gain an updated understanding of public perception of heritage and how it is valued, building on the '20 Years in 12 Places' research; assess public awareness of the Heritage Lottery Fund and its funded projects; and establish a baseline for the funding framework objectives, particularly the objective relating to how people value and appreciate heritage.
The contract value was AUD 40,570.
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