Provision of Media Buying Services for the University of Central Lancashire
The University of Central Lancashire · Awarded contract
AwardedProvision of Media Buying Services for the University of Central Lancashire
Awarded 31 Aug 2021
Awarded31 Aug 2021
Value£5,000,000.00
SupplierMcCann Central
RegionNorth West
CategoryConsultancy & Legal
Ended 1y 2mo ago3y 12mo term
Awarded 31 Aug 2021Expired 28 Aug 2025
About
The University of Central Lancashire awarded a contract to McCann Central for the provision of media buying services.
The contract, valued at £5,000,000, involves managing and supporting advertising and audience buying requirements for the University's marketing activities, with a core focus on student recruitment across its course portfolio, as well as enhancing the University's reputation and services.
The supplier is required to provide expert media consultancy services, demonstrating knowledge in new and emerging digital channels as well as offline advertising, to meet the University's regional, national, and international media planning and buying remit.
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Provision of Media Buying Services for the University of Central Lancashire
Won by McCann Central · The University of Central Lancashire
£5.0Mawarded
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