Provision of Market Research Recruitment Services to DVLA
Awarded 07 Apr 2020
About
Driver & Vehicle Licensing Agency awarded a contract to CRITERIA FIELDWORK LIMITED for the recruitment of research participants for qualitative research activities across the United Kingdom.
The two-year contract, valued at £150,000, covers recruitment for focus groups, mini groups, depth interviews, usability tests, and other qualitative research methods, targeting a wide range of customer segments.
Research sessions are conducted in the Agency's UX Lab, other labs, syndicate rooms, hotel meeting rooms, and participants' homes or workplaces.
The contract was procured via an existing government Digital Marketplace Framework.
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