Provision of Leisure Services Customer Relationship Management System for Reading Borough Council
Awarded 14 Jun 2015
About
Reading Borough Council awarded a contract to Legend Club Management System for the provision of a Leisure CRM system.
The system is intended to improve customer service and reduce administrative support requirements, with expectations that 60% to 80% of customers will use online or automated point of sale, alongside increased service satisfaction.
Key functional areas include reception (bookings and admissions), memberships, classes and courses, reporting and analysis, marketing, finances (invoicing, direct debits, chip and pin, tills), web and mobile platforms for online class booking and membership applications, self-service admissions, and support for building operations such as scheduling and recording statutory checks.
The contract value is AUD 173,925.
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