Provision of Digital Agency Services for Gulf Cooperation Council Market by British Tourist Authority
Awarded 18 Aug 2019
About
British Tourist Authority awarded a contract to Digital Ape Media FZ LLC for the provision of digital agency services targeting the Gulf Cooperation Council market.
The contract, valued at £39,870, required a cost-effective strategic approach across owned, earned, and paid digital channels to drive brand consideration, brand awareness, and brand engagement.
Bilingual content in English and Arabic was essential to inspire the audience to visit the regions of Britain.
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