Production of New Forest Itinerary Guides by The Marketing Collective
Awarded 09 May 2015
About
New Forest National Park Authority awarded a contract to The Marketing Collective for the production of 6 to 10 visitor itinerary guides for the New Forest National Park.
The itineraries were designed to be easy to follow, visitor-focused, and include maps featuring a range of activities and attractions.
Their two main purposes were to encourage car-free journeys via walking, cycling, rail, and bus, and to increase visitor spending in towns and villages, including through the Brand New Forest loyalty card.
The contract value was £5,780.
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