Market Research for Trails Evaluation at Kew Gardens

Awarded 14 Jul 2024

View live tenders
Awarded14 Jul 2024
Value£13,000.00
RegionUnited Kingdom
CategoryConsultancy & Legal
Ended 2y 1mo ago3mo term
Awarded 14 July 2024Expired 14 Oct 2024

Board of Trustees of the Royal Botanic Gardens Kew awarded a contract to SPHERE INSIGHTS LTD.

for qualitative and quantitative research to understand visitor responses to new trails and itineraries at Kew Gardens.

The research aimed to test and improve the trails, ensuring varied lengths and interests, promotion before entrances, and periodic updates.

The contract value was AUD 13,000, called off from the Market Research Framework RBGKEW882 (2021-2024).

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