SOUTHAMPTON CITY COUNCIL · Awarded contract
Awarded

Healthy Weight Behaviour Change Communications Campaign for Southampton City Council

Awarded 31 Aug 2020

View live tenders
Awarded31 Aug 2020
Value£74,415.00
RegionUnited Kingdom
CategoryHealth & Medical
Ended 4y 2mo ago1y 12mo term
Awarded 31 Aug 2020Expired 30 Aug 2022

Southampton City Council awarded a contract to Hitch Marketing Limited for a full behaviour change campaign promoting healthy behaviours relating to weight management, including insight, message and asset development, and media buying.

The campaign addressed the high prevalence of excess weight in Southampton, where over 132,000 adults are overweight (including obese) and 50,000 are obese, and aimed to mitigate the increased risk of serious illness and death from COVID-19 associated with obesity.

The contract value was AUD 74,415.

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