University of Bedfordshire · Awarded contract
Awarded

Google Advertising Services for Student Recruitment at University of Bedfordshire

Awarded 30 Sep 2024

View live tenders
Awarded30 Sep 2024
Value£101,000.00
RegionUnited Kingdom
CategoryMiscellaneous
Ended 1y 3mo ago10mo term
Awarded 30 Sept 2024Expired 30 July 2025

University of Bedfordshire awarded a contract to Google Ireland Limited for Google AdWords, Search, Display, and Re-targeting advertising services.

The contract, valued at £101,000, was intended to support student recruitment efforts by leveraging Google's dominant search market position to drive website traffic and applications, as it was identified as the most effective advertising channel for the university's annual campaign.

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