Newcastle University · Awarded contract
Awarded

Content Marketing Strategy for CPD Provision at Newcastle University

Awarded 06 Jun 2021

View live tenders
Awarded06 Jun 2021
Value£19,365.00
SupplierSideshow Ltd
RegionNorth East
CategoryEducation & Training
Ended 5y 3mo ago2mo term
Awarded 6 June 2021Expired 30 July 2021

Newcastle University awarded a contract to Sideshow Ltd for content marketing work supporting the university's Lifelong Learning, CPD, and Apprenticeship provision.

The project aimed to consolidate these offerings into a single online website to increase income and attendance.

Sideshow Ltd was engaged to conduct in-depth keyphrase research for SEO opportunities, audit existing CPD webpages against competitor content, develop a content marketing strategy with future recommendations, and create 3-4 written content pieces and 3-4 short videos focusing on learner and employer impact.

The contract value was AUD 19,365.

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