Award of Research on AI Search Tools and the Future of the World Wide Web to Firetail Limited
DSIT · Awarded contract
AwardedAward of Research on AI Search Tools and the Future of the World Wide Web to Firetail Limited
Awarded 02 Feb 2026
Awarded02 Feb 2026
Value£19,793.00
SupplierFiretail Limited
AgencyDSIT
RegionUnited Kingdom
CategoryResearch & Development
Ended 7mo ago2mo term
Awarded 2 Feb 2026Expired 30 Mar 2026
About
DSIT awarded a contract to Firetail Limited for evidence-based, expert-backed insight into how AI search tools (such as Generative AI and agentic AI) have changed user interaction with the World Wide Web and the resulting consequences, including reports of reduced website traffic disrupting the economic model of the Web.
The procurement was concluded as a direct award under the FUTURES FRAMEWORK (Reference Number: PS22410), with a contract value of £19,793.
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Award of Research on AI Search Tools and the Future of the World Wide Web to Firetail Limited
Won by Firetail Limited · DSIT
£20Kawarded
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