Audience Research for Sound and Vision Project at Science Museum Group
Awarded 25 Feb 2022
About
Science Museum Group awarded a contract to Sphere Insights Ltd for front-end audience research to embed audience needs into the development of the Sound and Vision project and wider museum processes.
The research involved preliminary investigation into target audiences' perceptions and expectations of a gallery exploring the transformative power of sound and vision technologies, as well as feedback on initial ideas, ambitions, and planned content.
The contract value was AUD 11,000.
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