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Merseyside Waste Disposal Authority · Contracts Finder

Awarded

Tender: Journey of Recycling Animation and Digital Ad Campaign – Merseyside Waste Disposal Authority (2026–28)

Released 6 months ago

AwardedView contract

Won byAgent Marketing Ltd

Contract value£59K

Term9 monthsJuly 2026 to Mar 2027

Awarded19 Aug 202676 days after closing

With this buyerFirst contract29 contracts in total

Closed04 Jun 2026

Est. valueEstimate£50K to £60K

LocationNorth West

AgencyMerseyside Waste Disposal Authority

SourceContracts Finder

CategoryEnergy & Environment

Submissions closedClosed Thu, 4 June 2026

About

Merseyside Waste Disposal Authority (MWDA) is seeking a supplier to manage and deliver an updated Journey of Recycling animation, social media assets and two phased digital advertising campaigns via the Recycle Right brand. Phase 1 (July–October 2026) requires animating a new Journey of Recycling video to reflect additional materials now recyclable under the Simpler Recycling legislation, creating social assets to drive Liverpool City Region residents to the MRWA YouTube channel and Recycle Right Journey of Recycling pages, and delivering a one-month digital ad campaign from 14 September–11 October 2026 on Google (Display Network and/or YouTube) and Recycle Right Meta channels (Facebook and Instagram) with a post-campaign report on user engagement and demographics. Phase 2 (April–September 2027) requires additional animation covering flexible plastics, which must be collected from residential properties from 31 March 2027, followed by a three-month digital ad campaign launching in July 2027 and ending around Recycle Week in September 2027 (date TBC) on Google and Recycle Right Meta channels, with a final engagement and demographics report.

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Agency spend history

Merseyside Waste Disposal Authority

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