Tender: A Kentish Ceremony - Brand and Integrated Marketing Services for Kent County Council

About

Kent County Council is seeking a supplier to deliver integrated brand and marketing services for the A Kentish Ceremony brand across print and digital channels. The service covers delivery of a quarterly magazine, website and social media activity to promote ceremony services, licensed venues and relevant suppliers while maintaining a clear and trusted Council voice. The supplier will work within the Libraries, Registration and Archives service and collaborate closely with Council officers including Marketing and Insight, Registration and Commercial colleagues to align activity with service priorities. The contract requires the supplier to manage brand stewardship and strategic positioning, annual brand and content planning, magazine production and growth, website management and SEO improvement, social media management and digital marketing, and advertising sales and income generation as a single, integrated service focused on consistency and quality. The Council will not pay the supplier; this is a revenue-based contract under which the supplier provides the service free of charge to the Council and sells advertising to be featured in the required publications and platforms, as defined in Schedule 2 Specification.