In brief
- TfL awards £50.2 million media planning and buying framework to WPP Media UK
- Two-year term from 7 February 2027 to 7 February 2029
- TfL has 75 contracts worth £3.66 billion in 2026 in GovMarket records
Transport for London has awarded WPP Media UK Ltd a £50.2 million framework for media planning and buying for two years, according to a notice.
The agency will plan and buy media for TfL, the Greater London Authority and GLA Group organisations. It will plan TfL's owned media and any media value received, and manage multiple organisations' media activity to agreed cost and quality criteria.
TfL has awarded 75 contracts worth £3.66 billion in 2026 in GovMarket records.
Its top suppliers include Capita Business Services (£2.33 billion), Reed Specialist Recruitment (£1.41 billion) and Octopus Energy (£992 million) in GovMarket records.
TfL has not previously contracted WPP Media UK in GovMarket records. The supplier has one public contract worth £50.2 million since 2026.
The framework runs from 7 February 2027 to 7 February 2029 and was awarded on 15 October 2026.
Key facts
* 2026 so far
| Year | Value | Contracts |
|---|---|---|
| 2021 | £1.91bn | 126 |
| 2022 | £649.3m | 151 |
| 2023 | £1.12bn | 186 |
| 2024 | £1.55bn | 260 |
| 2025 | £639.7m | 47 |
| 2026 | £3.66bn | 75 |
Written from published notices and GovMarket contract records. Totals cover GovMarket records, which start at different dates for each source.






