Supply of Retail EPOS and Panel Data on UK Seafood Market to Seafish
Sea Fish Industry Authority · Awarded contract
AwardedSupply of Retail EPOS and Panel Data on UK Seafood Market to Seafish
Awarded Unknown
AwardedNot specified
Value£395,000.00
SupplierNielsen
RegionUnited Kingdom
CategoryResearch & Development
About
Sea Fish Industry Authority awarded a contract to Nielsen for the provision of EPOS and panel data, along with information and intelligence on the UK retail seafood market, including demographics, switching, and promotions.
The contract, valued at £395,000, supports Seafish's strategic planning and operational decisions by providing detailed understanding of the retail seafood marketplace, which accounts for over half of UK seafood sales volume.
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Supply of Retail EPOS and Panel Data on UK Seafood Market to Seafish
Won by Nielsen · Sea Fish Industry Authority
£395Kawarded
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