University of Aberdeen · Awarded contract

Awarded

Provision of Cloud-Hosted Social Intelligence Tool to University of Aberdeen

Awarded Unknown

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AwardedNot specified

Value£250,000.00

SupplierFenix Media T/A Pulsar

AgencyUniversity of Aberdeen

RegionScotland

CategoryIT & Software

About

University of Aberdeen awarded a contract to Fenix Media T/A Pulsar for the provision of a cloud-hosted, enterprise-level social intelligence solution.

The service provides 24/7 central administration and coordination of the collection and intelligent analysis of acquired social media data, covering the University's online brand perception and internet traffic referencing its name or related terms.

Monitoring spans major social platforms including Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest, and Chinese social media, as well as ungated communities such as forums, news articles, public pins, video content, and comments.

The contract value is AUD 250,000.

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