Business Engagement and Product Marketing for Peatland Products under CANAPE Project
Awarded 06 Sep 2018
About
Broads Authority awarded a contract to Claritie Community Interest Co for business engagement and product marketing as part of the CANAPE (Creating a New Approach to Peatland Ecosystems) project.
The contractor was tasked with engaging businesses to build entrepreneurial interest in bringing new peatland-derived products to market, including briquettes, compost, and potentially charcoal and biochar.
The scope included conducting market research, developing marketing materials, drafting business plans, and engaging with businesses, consumers, and the wider community to raise awareness of peatland ecosystems.
The contract value was £35,250.
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