BRITISH COUNCIL(THE) · Awarded contract
Awarded

Award of SEO Services for IELTS Global Domain Migration to British Council

Awarded 06 Mar 2023

View live tenders
Awarded06 Mar 2023
Value£200,000.00
RegionUnited Kingdom
CategoryIT & Software
Ended 2y 11mo ago9mo term
Awarded 6 Mar 2023Expired 5 Dec 2023

The British Council awarded a contract to Globant UK Limited for search engine optimisation services to support the IELTS marketing team in implementing a new web domain strategy.

The project involved migrating content from multiple country domains to a single global domain (takeielts.britishcouncil.org) while aiming to drive increased organic traffic and minimise resources required.

The contract, valued at £200,000, also focused on mitigating the risk of losing significant traffic and conversions during the transition.

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