Award of Media Planning, Buying & Associated Services for Spirit of the Highlands and Islands Project
Awarded Unknown
About
High Life Highland awarded a contract to Carat for media planning, buying, and associated services to deliver a multi-channel marketing campaign promoting the Highlands and Islands of Scotland over two years.
The campaign aims to promote newly created assets from the Spirit of the Highlands and Islands project to a targeted UK audience through paid, earned, and owned media, encouraging geographical and seasonal spread.
The contract value is £325,000.
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