Award of Communications Quantitative Research Contract to Kantar UK Ltd by Department for Education
Awarded 27 Apr 2020
About
Department for Education awarded a contract to Kantar UK Ltd for communications quantitative research.
The contract supports the DfE Communications Directorate's use of audience insight and evaluation to drive changes in awareness, attitudes, and behaviours across external audiences including parents, teachers, school leaders, governors, children's social workers, businesses, and young people.
The work aligns with Government Communication Service (GCS) advocacy for robust audience insight to ensure communications are relevant, meaningful, and effective, and to evaluate communications effectiveness.
The contract value is £2,000,000.
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